Sociality Squared BlogMarch, 2017
Facebook Instant Articles: A Fast Unique Mobile Experience
It’s no big surprise that in today’s world of “I want it right away,” website landing pages get high bounce rates. Like microwave popcorn, K-Cup coffee makers, and the instant photography that’s a tap away on your phone, everyone wants to instantly read the latest news on their mobile device. Likewise, if a landing page …
Do More With Less: How to Compact a Message for Twitter
There’s a good reason why Twitter has become a social media staple: it delivers the latest information, musings, news, and cute animal photos in a never-ending avalanche of easily-digestible bites of 140 characters or less. Speaking of those 140 keystrokes, it’s not always easy to squish everything that you want to express within that restrictive …
Six Powerful LinkedIn Tips From a LinkedIn Power User
Of all social apps online today, LinkedIn offers the most powerful path to network, engage, share, and build your professional presence with other professionals. Delivering a rich source of insight and opportunity, LinkedIn allows users to market themselves as thought leaders in their respective industries, promote their personal brand, aggregate and connect with a data …
First Time SXSW Tips from a SXSW Panel Nerd
It’s that SXSW time of year! This will be the ninth year in a row that I’m attending and every year there’s something special that keeps me coming back. In 2016, I met astronauts that may be the first humans to set foot on Mars in addition to hearing then President Obama speak, to name a few …
6 Tactics to Ensure Your Website Gets “Mobile” Action
Mobile content consumption is well past the tipping point as consumers now spend a majority of their time engaging with digital media on their smartphones, tablets, e-readers, or other mobile devices. According to the latest report by the Pew Research Center, 95% of Americans own a cellphone and use it “as their primary means …