Facebook Ads just released this announcement on their page:
We are excited to announce our Facebook Tool Vendor Directory. This directory serves as list of vendors whose tools are built on the Facebook Ads API (BETA), including information about each tool and links to find more information at each vendor site. The Facebook Ads API (BETA) lets you create and manage your own ads on Facebook programmatically, as an alternative to using the Facebook Advertising Manager tool alone. Anyone with a managed, Marketplace account can request to take part in this Ads API BETA, provided they have a history of running high-quality Facebook Ads, are using the Bulk Uploader Tool, have dedicated developer resources, and are willing to share feedback about their experience during the BETA program. Contact your Account Manager today to be considered for this limited BETA.
The companies listed are:
- Glow Digital Technology Limited
- Marin Software
- Omniture, an Adobe company
- TBG San Francisco
The Facebook Tool Vendor Directory has also been added to our Facebook Advertising Directory too.
There’s no doubt that Facebook’s manager tool can be clunky especially if you’re managing multiple ads for multiple clients. As Facebook continues with online domination and as more advertisers realize how powerful Facebook ad targeting is, I expect to see more services like these cropping up. If you’ve tried out any of these developer’s services, let us know.