Sociality Squared Blog
Let’s make something perfectly clear: Yelp is as much of a social media platform as Twitter, Facebook, and Pinterest, but the biggest difference is that Yelp is uniquely concentrated on collecting reviews for local businesses as provided by a hoard of enthusiastic patrons. Nearly anyone with a small business should take a moment to note …
Sociality Squared would like to extend a warm congratulations to Mark Zuckerberg and Dr. Priscilla Chan on the birth of their daughter, Maxima. Mark, you always inspire us with all that you and Facebook do to help connect the world and make it a better place. Best wishes to you and your family! Onward and upward! Click here …
What if I told you that there was an incredibly simple feature that will promote more direct feedback from your Twitter followers than ever before? With Twitter’s new native polls feature you can publish a tweet that users won’t be able to resist interacting with. Read on, and we’ll share exactly how Twitter Polls work, and …
“How do you get 7,000 Instagram followers in three months?!” It sounds like an incredible goal, but as with all major social media milestones, it becomes much more achievable if you make a battle plan ahead of time. Photographer Gratuity_Included began posting a series of black-and-white photos of party animals on Instagram with a set formula …
Even the biggest brands on the internet have a nasty social media gaffe or two under their belt. These include placing a hashtag in a light-hearted tweet that was unfortunately intended to represent a national controversy, attaching links to inappropriate content, sending rude messages to unhappy customers… We’ve seen it all, and we don’t want you …
We all love social media, but it’s so ingrained in our lives now that sometimes we forget just how powerful it can be. It connects us. It gives us all a voice. Of course it can be used to help sell products, but can it bring them back from the dead? For one small group of …
Since 87% of Pinterest users claim to have purchased something online after seeing it on Pinterest, the new “Buyable Pins” feature is a massive game-changer that will start the metamorphosis of the site from an image-sharing social media hangout to a thriving marketplace. The first iteration of Buyable Pins has recently launched, and the feature will …
There is no better way to attract viewers to your social media content than with an eye-catching image or two attached to your posts. That said, not everyone has a talented designer on hand, and blindly searching through copyrighted photos and low-end clip art for the perfect free-to-use image that perfectly complements your message isn’t …
Whether it’s a silly GIF, clever meme, or light-hearted jab at a competitor, when brands do humor right, everyone wins. In addition to sharing bite-sized news and conversations with fans, many creative companies are actively earning followers by adopting witty personas and sharing hilarious content every day on Twitter. Keep in mind that comedy is …
Chances are good that you have at least heard of Periscope, Twitter’s latest major innovation, which allows users to effortlessly stream live video from their mobile device. Since Periscope’s March debut, people have used this app to share everything from stunning vistas, backstage tours and raw journalistic reporting from around the planet. The internet is …
Chances are pretty good that you already have the official Facebook app downloaded to your mobile device and that you know it like the back of your hand, but how familiar are you with Facebook’s extended family of mobile apps? Some of these Facebook extensions are incredibly helpful for advertisers or offer new ways for …
If you’ve worked in social media for any length of time, you’ve likely noticed that posts featuring excellent images pull in much more attention than those that don’t. If you thought that sharing one photo at a time was good for garnering interest from your followers, just imagine how eye-catching a series of five in one …
Show of hands — How many of you actively use Flickr for business or personal use? Not only does Yahoo’s photo sharing website have a large following in the United States, India and United Kingdom, Flickr has continued to improve since its humble launch in 2004, and has a lot to offer anyone with …
Whether you want to raise capital for a business venture, launch a project that otherwise wouldn’t get off the ground, or are doing your best to help others in need, there has never been a better time in the history of humanity to reach out to countless supporters with the wide variety of crowdfunding platforms …
In late 2014, Facebook created an incredibly easy way for Facebook pages to direct visitors to important content without cluttering up their banner image with advertising or worrying about the infamous “20% rule” with the “Call to Action” button. This new button is placed just to the left of the iconic Like button and …
You, the individual reading this guide, likely have and see the value of keeping a personal LinkedIn profile, but have you ever considered creating a LinkedIn page for your business as well? Brands both large and small benefit from maintaining a presence on LinkedIn which easily expands their visibility and ability to network for new …
